Audience Activation Specialist
Acxiom · Capitol, Richmond
$98,680 per year · Full-Time · Posted 6 hours ago
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About the job
Remote/Homebased Full time JR014647 The Audience Activation Specialist will play a pivotal role in driving our acquisition marketing efforts by developing and executing complex segmentation strategies, advising on targeting, running counts, and exploring options to maximize spend, personalize content, and increase conversion rates. This role supports the email acquisition team and is crucial for optimizing our marketing campaigns. What you will do: · Develop and implement advanced segmentation …
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