Senior Expert Tracking Engineer (m/f/d)
Fressnapf Holding SE · Krefeld, Nordrhein-Westfalen
Salary not listed · Full-Time · Posted 6 hours ago
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About the job
Happier Pets. Happier People. What you will do with us * In close alignment with diverse stakeholders, you define comprehensive tracking standards and scalable data architectures for our web and native app environments. * Together with native app developers, you design and maintain mobile measurement setups across iOS and Android, including deep links and attribution. * You develop and maintain our server-side Google Tag Manager setup alongside client-side containers to ensure seamless first-party data processing. * You drive the end-to-end Amplitude implementation by building structured event taxonomies, detailed tracking plans, and robust data governance models. * You test new application releases for tracking accuracy, analyze bugs with precision, and drive timely fixes with software engineering teams. * To safeguard reporting integrity, you continuously monitor tracking data quality against Snowflake, proactively resolving data gaps and pipeline breaks. * You translate business and product initiatives into technical tracking requirements, aligning measurable goals with digital analysts and product managers. * You empower cross-functional teams with actionable data analyses to support evidence-based decisions, documenting all architecture concepts transparently in Confluence. * You actively leverage AI tools like Claude to accelerate implementation tasks, automate validation tests, and streamline technical documentation processes. What you will bring with you * You bring over five years of professional experience in digital analytics implementation or tracking engineering within complex digital platform environments. * You have solid hands-on experience in tracking native iOS and Android applications, including practical network debugging using tools like Charles. * Proven expertise in server-side tracking setups using server-side Google Tag Manager or equivalent enterprise architectures distinguishes your profile. * You possess advanced Google Tag Manager skills, including custom template development, paired with a solid working command of JavaScript and SQL. * Practical experience validating data pipelines with Snowflake or equivalent cloud data warehouses, alongside a solid grasp of GDPR and TDDDG, is required. * You demonstrate strong analytical thinking and work independently, setting priorities proactively and escalating critical project risks at an early stage. * Confident communication skills enable you to collaborate effectively across technical development teams as well as commercial business stakeholders in fluent English. Nice to have: * Experience with Amplitude, mobile attribution tools like Adjust, JSON Schemas, and A/B testing implementations brings distinct added value to your daily work. * Practical exposure to Python, Linux, reading Swift or Kotlin code, technical AI tools like Claude, or German language skills perfectly completes your profile. Why join us? * Your freedom: pro rata mobile working and flexible working hours * Your team: open, familiar, appreciative culture including team events * Your environment: dynamic, innovative and agile working environment * Your role: high level of personal responsibility and freedom to implement your ideas * Your development: regular trainings and seminars in our academy * Your four-legged friend: dogs are welcome in our offices (campus) * Your health: numerous offers for preventive care, fitness, Yoga@work, etc. * Your benefits: employee discounts, company leasing bikes, company pension plan and much more
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